The Pink Helmet Posse is a documentary short covering the lifestyle of three 6-8 year old skater chicks shredding up gender stereotypes. The film needed an identity, titles, and key art that reflected girliness with a hint of attitude. In response to the stars’ tutus-in-kneepads style, a hand drawn logotype and titles were created using feminine, street-inspired lettering. This was applied across both key art and packaging.
Project was presented to and utilized by Chapman University's Dodge College of Film and Media Arts as a freelance assignment